Store launch checklist
Take a store from configuration to a verified customer journey.
On this page
Prepare the essentials
- Confirm the store, channel and the people allowed to edit or publish.
- Create active products with prices, categories, images and required attributes.
- Connect locations and stock pools, then add inventory for the products you will test.
Make fulfillment available
- Enable the intended delivery and pickup methods.
- Configure delivery areas or global coverage, eligible pickup locations, schedules and capacity.
- Review delivery charges, tax and promotions using representative customer addresses.
Review what customers see
- Preview the storefront on mobile and desktop, including navigation and product details.
- Review and publish the intended theme and market release.
- Check public page titles, indexability and discovery diagnostics.
- Preview account and order emails. Confirm the delivery configuration separately.
Complete a real end-to-end check
- Use an approved test account and test order procedure for your installation.
- Add a stocked product, choose delivery or pickup and review final amounts and timing.
- Place the test order once. Find the saved order in Admin and verify inventory and capacity effects.
- Check the customer account and operational notifications. Record any failures with the order reference and request ID.
- Enable assistance or campaigns only after their separate readiness and audience checks.